Thursday, September 18, 2008

Iconic Mickey style guide

Ok so I finally put the recent stuff I did with Disney. It was a really cool project and I am gonna blab about it now ;)

Disney Consumer Products contacted me a lil while back about doing an exploratory to refresh good ole Mickey Mouse. They eventually want to use the art I create for office supplies (journals, paper clips - etc) & it was good to know & keep that in mind while conjuring up ideas. They wanted four styles and all had to have a monochromatic color palette. Disney would then decide from what I present which style to move forward with. So their instructions were pretty much, "Have fun with it!" and that I did! 

So the day arrives where I present my boards and yes I was nervous. I made sure that everything looked pretty slick and the four styles were distinguished but still looked like a set. Well - they absolutely loved everything - I was totally siked! Nothing but positive feed back and they wanted to use all four styles I presented. YAY! 

So below are the links and some boards I presented to Disney.

Later gators! 











2 comments:

Susan said...

you're amazing, love. i've never liked mickey mouse, but somehow you made me like him.

CHRIS GEORGE said...

Awesomeness, Navarra... pure awesomeness.